Practical 360° Consulting

Commercial clarity.Practical action.

Discuss your priorities
Company overview
Company brochureDownload PDF
30+

Years of commercial leadership

15 +

Years of payments experience

Strategic commercial decisions converging on a clear route
A connected customer service, IVR and secure payment ecosystem
Commercial work built with purpose across customer, risk and growth decisions

Start with the pain. Connect the decisions. Make value visible.

Explore all services

Strategic advisory

Strategic Commercial Advisory
Growth and revenue strategy
Commercial performance review
Market and competitor assessment

Payments strategy

Payments Strategy and Consultancy
Online and telephone payments
Payment pages and digital journeys
Recurring payments and tokenisation

PCI DSS & payment security

PCI DSS and Payment Security Advisory
PCI DSS scope assessment
Telephone payment review
Cardholder data-flow analysis

Collections & payment journeys

Customer Collections and Payment Journey Optimisation
Customer journey mapping
Payment-choice review
Collections communications

Pricing & commercial models

Pricing and Commercial Model Development
Customer-value assessment
Cost-to-serve review
Pricing architecture

Independent review

Independent Project and Proposition Review
Customer-need challenge
Commercial assumption review
Pricing-model assessment

Technology & suppliers

Technology and Supplier Assessment
Requirements definition
Market and supplier assessment
RFP support

Product & proposition

Product and Proposition Development
Product discovery
Customer and market-needs assessment
Proposition definition

Go-to-market

Go-to-Market Strategy
Target-market definition
Ideal customer profiles
Vertical prioritisation

Sales performance

Sales Strategy and Performance Improvement
Target-market review
Pipeline and forecasting
Lead management

See all 15 services

All Forthwise services connected around the decision
Five connected disciplines
Start with the decision
Find the right scope

Connected experience that turns judgement into action

Forthwise is a UK commercial, payments and strategic advisory consultancy, bringing more than 30 years of commercial leadership and more than 15 years in payments to organisations that need experienced judgement without the weight of a large consultancy.

Commercial
30 + years
Forthwise
Commercial
Payments
15+ years
Connected view 360

Strategy · payments · customers · product · sales · delivery

15
connected services
About Forthwise
Mark Kelly, Principal Consultant at Forthwise
Commercial judgement
Payments expertise
Independent challenge
Practical implementation

Ways to work with Forthwise.

Forthwise
How we work
Forthwise engagement format

Focused Advisory Session

One decision · clear actions
Forthwise engagement format

Diagnostic Review

Evidence · priorities · next steps
Forthwise engagement format

Fixed-Scope Project

Defined objectives and deliverables
Forthwise engagement format

Training or Workshop

Practical team capability
Forthwise engagement format

Retained Consultancy

Ongoing specialist support
Forthwise engagement format

Interim Leadership

Senior capability through change
Flexible support. Clear accountability.
Choose a starting point

Experience that earns its place in the conversation.

Verified practitioner experience, independent advice and direct personal accountability.

15+

years in payments

PCIP and FCICM credentials

PCI Security Standards CouncilPCIP Chartered Institute of Credit ManagementFCICM
Read Mark's story

Advice is grounded in having performed the commercial, payments, sales, product and leadership roles being advised on.

Recommendations begin with the client's requirements and objectives—not a predetermined product, supplier or methodology.

Additional contracted expertise can be introduced where required while Forthwise retains clear accountability.

Forthwise experience and approach
Practitioner model
Forthwise experience and approach
Independent advice
Forthwise experience and approach
Specialist network

Practical perspectives.

Why payment strategy is more than provider selection
Payments

Why payment strategy is more than provider selection

Connect customer experience, cost, resilience, reconciliation and risk before selecting a provider.

Perspective | By Mark Kelly
Five signs your pricing model is leaking value
Commercial

Five signs your pricing model is leaking value

Look beyond headline price to discounting, cost-to-serve, packaging and partner economics.

Perspective | By Mark Kelly
What to test before approving a product launch
Strategy

What to test before approving a product launch

Challenge customer need, commercial assumptions and delivery readiness before investment.

Perspective | By Mark Kelly

Start with a real question

Why payment strategy is more than provider selection

Payments

Five signs your pricing model is leaking value

Commercial

What to test before approving a product launch

Perspective

Bring the decision. Leave with a clearer next step.

01
ClarifyDefine the decision and value at stake.
02
ConnectBring the evidence and dependencies together.
03
ActLeave with accountable next steps.
Short, practical and confidential

Let's start with what matters.

Share the decision, pain or opportunity. Mark will respond personally.

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A modern Forthwise consultancy workshop connecting commercial decisions
Forthwise
One connected offer
5connected disciplines
15specialist services

Questions before we begin.

Start with the issue, even if the right service is not yet clear.

No. Start with the decision, blockage or value at stake. Forthwise can help determine the right scope and whether the issue connects to other functions.

Yes. Work can begin with a focused advisory session or diagnostic review before any wider project is considered.

Engagements are shaped around the client's need. Recommendations, deliverables, ownership and any implementation support are agreed clearly at the outset.

Yes. Retained consultancy, the Strategic Advisory Programme and interim commercial leadership are available where continued capability is needed.